P.O. Box 2 Kenora, ON P9N 3X1
(807) 407-7252
mike@blitzadvertising.ca
 
 
 

The Blitz Advantage

A "captive" audience

Indoor advertising truly reaches a captive audience.  Below are the “captive” advantages of Blitz Advertising’s indoor advertising:

Captivity - reader attention is captured and 1-3 minutes are spent with your ad, without distraction

Active - today’s consumer is more active than ever; but we’ve caught them with direct, powerful alternative advertising 

Placement - Never be exposed on a board with a competitor; exclusive attention up close and personal

Target - The only advertising medium to segment male and female markets with 100% accuracy

Informative - Full size, full colour ads build awareness, brand knowledge, and pre-sell your potential customer

Viewers - The highest viewer recall of any media.  Patrons anticipate and thoroughly enjoy the ad presence

Effective - Spend your advertising dollars wisely and effectively. Strategic spending increases your bottom line

"Talk about your captive audience. Your attention is riveted directly on the space in front of you. People read the ads – thoroughly." -ADWEEK
Bathroom Advertising... does it work?
  • 84% of viewers recall seeing specific advertisements in the bathrooms
  • 92% of viewers are able to name specific advertisers without prompting
  • 88% of viewers recall at least FOUR selling points in the ads surveyed
  • 98% of viewers react positively or neutral to seeing ads in the bathroom
  • 90 seconds is the average time a consumer spends reading your ad

Blitz Advertising Tip #29:
Napoleon once said "Repetition is the best argument!" The same rule applies to advertising. You must bang the same drum for weeks or months. Repetition is so important that most consumers will continue to be reached by your ad even after buying your product. This process increases the chances that people will be happy with their purchase. If you stop repeating your message, people will start to forget.

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